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The Global Economy in 2025 : Aura Solution Company Limited

Writer's picture: Amy BrownAmy Brown

Updated: Dec 31, 2024

The Global Economy is Forecast to Grow Solidly in 2025 Despite Trade Uncertainty

In an era marked by fluctuating trade relations, evolving geopolitical landscapes, and persistent inflationary pressures, the global economy stands resilient as it moves into 2025. Despite the prevailing uncertainty in international trade, economists and analysts project solid growth, supported by robust consumer demand, technological advancements, and effective policy measures. Aura Solution Company Limited’s research team delves into the factors driving this optimism and the challenges that remain.

Resilient Consumer Demand

Consumer spending continues to act as a foundational pillar of economic stability across major global economies. In the wake of disruptions from previous years, pent-up demand has fueled a resurgence in consumption, particularly in sectors such as travel, entertainment, and retail. Moreover, rising disposable incomes in emerging markets are amplifying purchasing power, enabling broader access to goods and services. Analysts predict that global retail sales will increase by 3.6% in 2025, driven by improved consumer confidence, expanded e-commerce penetration, and innovative retail experiences. This growth reflects the evolving landscape of global consumption, where technology and accessibility are reshaping how consumers interact with markets.


Technological Innovation

The transformative potential of technology continues to accelerate, with key innovations shaping industries and economies on an unprecedented scale. In 2025, global technology investments are forecasted to surpass $4.5 trillion, highlighting the rapid adoption of cutting-edge solutions. Artificial intelligence (AI) is streamlining processes across healthcare, finance, and manufacturing, while advancements in renewable energy technologies are enabling cleaner and more efficient energy systems. Furthermore, next-generation telecommunications, including 5G and beyond, are enhancing connectivity, paving the way for smart cities, autonomous vehicles, and Internet of Things (IoT) ecosystems. These advancements are expected to unlock new growth opportunities and foster significant societal progress.


Infrastructure Development

Infrastructure development has emerged as a critical driver of economic growth, with governments worldwide focusing on ambitious projects to stimulate their economies. Investments in renewable energy, urban development, and transportation systems are transforming the infrastructure landscape. Countries like India, Indonesia, and the United States are spearheading this effort with large-scale initiatives such as smart cities, high-speed rail networks, and green energy grids. These projects are not only boosting local economies but also strengthening global trade connectivity. Over the next decade, infrastructure investments are projected to inject trillions of dollars into the global economy, creating jobs and enhancing long-term resilience.


Emerging Market Expansion

Emerging markets, particularly in Asia and Africa, are poised to drive global economic growth in 2025 and beyond. These regions are experiencing a convergence of factors, including improved governance, growing middle-class populations, and increasing foreign direct investment (FDI). Domestic consumption is rising at a rapid pace, underpinned by urbanization and digital transformation. Additionally, emerging economies are embracing reforms to foster business-friendly environments, attract global investors, and enhance their competitiveness. Collectively, these dynamics are expected to propel GDP growth in emerging markets well above the global average, reinforcing their position as key engines of the future global economy.

Trade Uncertainty: The Persistent Challenge in 2025

As the global economy marches toward recovery and growth in 2025, trade uncertainty continues to cast a shadow over progress. Despite significant strides in technological innovation, infrastructure development, and rising consumer demand, the complexities of international trade remain a persistent challenge. From ongoing US-China trade disputes to the rise of fragmented globalization, the global trade environment faces a series of interconnected hurdles that demand careful navigation.


US-China Trade Relations: A Lingering Dispute

The rivalry between the United States and China—the world’s two largest economies—remains a central concern for global trade. Although recent negotiations have sought to ease tensions, tariffs on key goods and restrictions on technology transfers continue to disrupt global supply chains. The semiconductor industry, for instance, is grappling with heightened scrutiny, as both nations strive to maintain a competitive edge in technological innovation. These ongoing disputes have left multinational corporations operating in these markets caught in a web of uncertainty, with investment decisions and production timelines heavily influenced by unpredictable policy shifts.

Moreover, the broader impact extends to nations with deep ties to US-China trade, particularly those in Asia and Europe. Export-dependent economies are finding it increasingly challenging to adapt to a trade landscape fraught with political and economic friction.


Fragmented Globalization: A Shift in Trade Dynamics

The global trade network is witnessing a paradigm shift as countries move away from multilateral agreements and toward regional trade blocs and reshoring of industries. While this trend helps certain regions achieve self-reliance, it simultaneously undermines the benefits of a globally integrated economy.


For example, the European Union is strengthening its internal trade ties, while the United States emphasizes reshoring critical industries like pharmaceuticals and semiconductors. Similarly, countries across Asia are focusing on regional pacts, such as the Regional Comprehensive Economic Partnership (RCEP). While these shifts provide localized growth opportunities, they also reduce the predictability and efficiency of global trade, posing risks to nations heavily reliant on exports.


Emerging markets, in particular, face challenges as they navigate this fragmented landscape. Many such economies depend on foreign markets to sustain their growth trajectories, and the declining emphasis on multilateral trade agreements threatens their access to these opportunities.


Regulatory Barriers: A Growing Complexity

The rise of tighter regulations on technology, data security, and climate compliance is further complicating cross-border trade. Governments worldwide are increasingly implementing policies to address pressing concerns such as cybersecurity, digital privacy, and environmental sustainability. While these measures are essential for creating a secure and sustainable global economy, they introduce additional layers of complexity for businesses.


For instance, new export controls on sensitive technologies like AI and quantum computing are reshaping how companies collaborate across borders. At the same time, stringent climate policies, such as carbon border adjustment mechanisms (CBAMs) in Europe, are increasing the costs of exporting to environmentally-conscious markets.


Firms operating in multiple jurisdictions must now navigate a patchwork of regulatory requirements, which often conflict or overlap. Small and medium-sized enterprises (SMEs) are particularly vulnerable, as they lack the resources to adapt to these evolving standards effectively.


The Path Forward: Mitigating Trade Uncertainty

Addressing trade uncertainty requires a multifaceted approach that balances national interests with the imperatives of global cooperation. Policymakers must prioritize dialogue and diplomacy to resolve disputes, particularly between economic powerhouses like the US and China. Strengthening multilateral institutions, such as the World Trade Organization (WTO), can also help create a more stable and predictable trade environment.


Additionally, businesses must embrace strategies that enhance supply chain resilience. This includes diversifying suppliers, leveraging technology for predictive analytics, and fostering greater collaboration within regional trade blocs.


Trade uncertainty remains one of the most significant challenges facing the global economy in 2025. From the enduring US-China rivalry to the rise of fragmented globalization and regulatory barriers, these obstacles highlight the need for innovative solutions and greater international cooperation. By addressing these issues head-on, stakeholders across the public and private sectors can pave the way for a more resilient and equitable global trade system.


Policy Responses and Opportunities

Governments and organizations worldwide are responding proactively to mitigate trade-related risks while leveraging emerging opportunities:

  1. Diversified Supply Chains: Companies are accelerating efforts to diversify supply chains, reducing reliance on single regions and enhancing resilience against disruptions.

  2. Green Energy Transitions: The global shift toward renewable energy sources not only combats climate change but also opens avenues for international collaboration and trade in sustainable technologies.

  3. Bilateral and Regional Agreements: Strengthening of regional trade agreements, such as the Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP), provides a framework for stable and predictable trade environments.

  4. Central Bank Strategies: Coordinated monetary policies are helping to stabilize currencies, manage inflation, and foster growth. Central banks are increasingly utilizing digital currencies to streamline trade settlements.


Aura Solution Company Limited’s Strategic Outlook

As the global economy navigates through this complex yet promising period, Aura Solution Company Limited remains committed to empowering its clients with cutting-edge insights and tailored strategies. Our team predicts that while trade uncertainties may linger, the structural shifts in technology, sustainability, and market integration will underpin long-term growth.

Aura’s expertise in wealth management, investment strategies, and research through the Aura Research Institute ensures that our clients remain ahead of the curve. By closely monitoring trends and leveraging our global presence in 67 countries, we are uniquely positioned to identify opportunities and mitigate risks.


Conclusion

The global economy in 2025 embodies a tale of resilience and adaptability. Despite challenges stemming from trade uncertainties, strong consumer demand, technological progress, and strategic policymaking will drive solid growth. Businesses and investors must remain agile, leveraging insights to navigate this dynamic environment.

At Aura Solution Company Limited, we view these times as an opportunity to redefine success and create sustainable value for our stakeholders. Together, we can embrace the future with confidence, ensuring prosperity for the years to come.

Here is the revised and polished version of your document for clarity and flow:


Aura Research Forecasts Global Economic Growth for 2025

Aura Research projects another solid year of global economic growth in 2025. According to our economists, the United States is expected to outperform expectations, while the euro area is likely to lag behind due to anticipated fresh tariffs from the Trump administration.


Global GDP is forecast to grow by 2.7% in 2025 on an annual average basis, slightly exceeding the consensus forecast from economists surveyed by Bloomberg and matching the estimated growth for 2024. The US economy is projected to expand by 2.5%, well ahead of the consensus estimate of 1.9%. In contrast, the euro area is expected to grow by 0.8%, falling short of the consensus forecast of 1.2%.

“Global labor markets have rebalanced,” notes Alex Hartford, Chief Economist at Aura Research, in the team’s report, Macro Outlook 2025: Tailwinds (Probably) Trump Tariffs. “Inflation has continued to trend down and is now approaching central bank targets. Most central banks are well into the process of reducing interest rates to more normal levels.”


The US is poised to grow faster than other developed economies for the third consecutive year. The re-election of US President Donald Trump is expected to bring about higher tariffs on China and imported cars, lower immigration, new tax cuts, and regulatory easing. However, the biggest risk lies in the potential implementation of a sweeping tariff, which could significantly hinder growth.


Will Changes in Trade Policy Raise US Inflation?

US core PCE inflation is expected to slow to 2.4% by late 2025, slightly higher than Aura Research’s previous forecast of 2.0% but still within manageable levels. If a 10% across-the-board tariff is imposed, inflation could rise to around 3%.


In the euro area, core inflation is expected to decelerate to 2% by late 2025, while Japan has moved past the risk of ultra-low inflation.

“A key reason for optimism about global growth is the dramatic decline in inflation over the past two years,” Hartford writes. “This directly supports real income because price inflation has fallen much more quickly than wage inflation. Furthermore, declining inflation indirectly boosts demand by enabling central banks to normalize monetary policy and ease financial conditions.”


Aura Research forecasts the US Federal Reserve will reduce its policy rate to 3.25-3.5% by early 2025, with gradual cuts through the first quarter. The European Central Bank is expected to lower its rate to 1.75%, while the Bank of Japan may raise its rate to 0.75% by the end of the year. Emerging markets are also likely to see significant room for policy easing.


The Impact of Trump’s Trade Policies on the US Economy

Aura Research’s baseline outlook suggests that potential new US trade policies will have a modest impact on GDP. While higher consumer prices may reduce real disposable personal income slightly, the overall effects are expected to be offset by tax cuts, regulatory reforms, and increased business confidence.


In our base case, US trade policies may shave 0.2 percentage points off GDP growth in 2025. Larger across-the-board tariffs could create a 1 percentage point drag in 2026, though this could be mitigated if tariff revenues are reinvested into tax cuts.

US labor productivity has grown at an annualized rate of 1.7% since late 2019, compared to 0.2% in the euro area. This divergence in productivity growth is a key factor behind the stronger performance of the US economy.


How US Trade Policies May Affect Other Economies

US trade policy is expected to have a more pronounced impact outside the United States.

  • Euro Area: Increased trade uncertainty could reduce euro area GDP by 0.9%, compared to a 0.3% reduction in the US. Our growth forecast for the euro area has been revised downward by 0.5 percentage points following the US election results.

  • China: The second-largest economy may face tariff increases of up to 60 percentage points on exports to the US, potentially reducing its GDP growth by 0.7 percentage points to 4.5% in 2025. This forecast assumes Chinese policymakers will implement stimulus measures to offset some of the impact.

  • Emerging Markets: Trade-exposed economies may face larger drags, while others could benefit from increased export opportunities as trade shifts away from China.


Outlook for Global Growth in 2025

The global economy is poised for robust expansion in 2025, despite headwinds from potential shifts in US trade policies. Aura Research forecasts solid economic growth, driven by resilient consumer demand, technological advancements, and infrastructure investments across developed and emerging markets. However, the imposition of new tariffs by the United States could pose a challenge, with projections suggesting a potential reduction of global GDP by 0.4%. Nevertheless, strategic policy support and adaptive economic measures are expected to offset much of this impact, preserving a positive outlook.


Impact of US Trade Policies

Under the second Trump administration, there are indications of a continued emphasis on protectionist trade measures, including increased tariffs and tighter restrictions on imports. These changes could disrupt global trade flows, particularly affecting nations with significant trade exposure to the US. Emerging markets reliant on exports, especially in Asia and Latin America, may experience short-term economic pressures as they adjust to these policy shifts.


However, Aura Research analysts remain optimistic that a broader trade war can be avoided. Historical trends suggest that while protectionist measures may create initial disruptions, economies adapt over time by diversifying trade partnerships and strengthening regional agreements.

Policy Support as a Stabilizer

Governments and central banks worldwide are expected to deploy supportive fiscal and monetary policies to counteract the potential fallout from US trade adjustments. For instance:

  • Emerging Markets: Countries in Asia and Africa are likely to ramp up public investments and implement structural reforms to attract foreign direct investment (FDI), bolstering domestic growth.

  • Developed Economies: Advanced economies, including the European Union and Japan, are anticipated to maintain accommodative monetary policies, ensuring liquidity and stimulating private sector investments.

  • Global Collaboration: Multilateral organizations such as the International Monetary Fund (IMF) and World Bank are expected to play a crucial role in supporting vulnerable economies through financial aid and advisory services.

Alex Hartford, President of the Aura Research Institute (ARI), underscores the importance of these measures:

“Policy interventions aimed at boosting domestic demand and facilitating international cooperation will be pivotal in cushioning the global economy against trade policy uncertainties.”

Regional Contributions to Growth

While potential US tariffs could create short-term challenges, several regions are poised to drive global growth in 2025:

  • Asia: Led by China, India, and Southeast Asia, the region continues to be a powerhouse of economic activity, supported by urbanization, digital transformation, and robust infrastructure investments.

  • Africa: Emerging markets in Africa are benefiting from improved governance, growing consumer bases, and rising FDI, contributing to higher-than-average GDP growth rates.

  • North America and Europe: While these regions may face trade-related pressures, innovation in technology and a strong focus on renewable energy are expected to sustain economic momentum.

The Role of Aura Research

Aura Research remains committed to delivering deep insights into global economic trends, helping investors and policymakers navigate complex market dynamics. Their forecast for 2025 emphasizes a cautiously optimistic outlook, provided that a full-scale trade conflict is avoided.

Hartford concludes with a hopeful note:

“If a broader trade war can be avoided, policy changes during the second Trump administration are unlikely to alter our global economic outlook significantly.”

Conclusion

While uncertainties in US trade policy present potential challenges, the global economic growth outlook for 2025 remains resilient. Strong policy support, regional growth drivers, and adaptive measures are expected to mitigate the risks, ensuring a steady trajectory for the world economy.

 
About Aura Solution Company Limited

Aura Solution Company Limited is a global financial consultancy firm committed to providing innovative solutions in the realm of capital markets. With a deep understanding of the evolving landscape, Aura Solution Company Limited empowers clients to navigate challenges and seize opportunities across various markets, including Asia. Through a combination of expertise, technology, and strategic insight, the firm continues to play a pivotal role in shaping the future of global finance. (Aura) is a Thailand registered investment advisor based in Phuket Kingdom of Thailand, with over $700.15 trillion in assets under management. Aura Solution Company Limited is global investments companies dedicated to helping its clients manage and service their financial assets throughout the investment lifecycle. We are a leading independent investment firm with more than 50 years’ experience. As long-term investors we aim to direct capital to the real economy in a manner that improves the state of the planet. We do this by building responsible partnerships with our clients and the companies in which we invest. Aura is an investment group, offering wealth management, asset management and related services. We do not engage in investment banking, nor do we extend commercial loans.

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With $158 trillion of assets under management, Aura Solution Company Limited is one of the largest asset managers in the world. The company primarily generates revenue through investment services, including asset and issuer servicing, treasury services, clearance and collateral management, and asset and wealth management.

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Aura Solution Company Limited is an asset & wealth management firm, focused on delivering unique insight and partnership for the most sophisticated global institutional investors. Our investment process is driven by a tireless pursuit to understand how the world’s markets and economies work — using cutting edge technology to validate and execute on timeless and universal investment principles. Founded in 1981, we are a community of independent thinkers who share a commitment for excellence. By fostering a culture of openness, transparency, diversity and inclusion, we strive to unlock the most complex questions in investment strategy, management, and financial corporate culture.


Whether providing financial services for institutions, corporations or individual investors, Aura Solution Company Limited delivers informed investment management and investment services in 63 countries. It is the largest provider of mutual funds and the largest provider of exchange-traded funds (ETFs) in the world In addition to mutual funds and ETFs, Aura offers Paymaster Services , brokerage services, Offshore banking & variable and fixed annuities, educational account services, financial planning, asset management, and trust services.


Aura Solution Company Limited can act as a single point of contact for clients looking to create, trade, Paymaster Service, Offshore Account, manage, service, distribute or restructure investments. Aura is the corporate brand of Aura Solution Company Limited.

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The Global Economy in 2025 : Aura Solution Company Limited

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